Gloria Salinas Joins Frisco Economic Development Corporation as Vice President


FRISCO, TEXAS (October 13, 2021) – The Frisco Economic Development Corporation (FEDC) announced today that Gloria Salinas has joined the organization as Vice President. Salinas brings more than a decade of economic development and journalism experience to this new role. She began her new role on October 11.

“Promoting Frisco is one of the most exciting economic development opportunities in the nation,” said Gloria Salinas. “I am excited to be a part of showcasing Frisco’s vibrant community strengths and dynamic public/private partnerships. I’m thrilled to join the team.”

“Gloria’s experience and background are a perfect match for the excitement and growth happening in Frisco,” said Jason Ford, CEcD, president, Frisco EDC. “As Vice President for the Frisco EDC, Gloria will lead the Business Development Team and oversee proactive efforts for headquarters relocations and supporting strategic business retention and expansion efforts for Frisco’s existing employers. Frisco’s continued growth in the areas of technology, innovation, and smart cities will also be a key area of focus for Gloria and the team.”

Most recently, Salinas served as the Vice President of Economic Development at the Dallas Regional Chamber. Her previous experience also includes business development efforts in the City of Dallas Office of Economic Development; serving as Odessa’s first Director of Downtown Odessa, and Director of Marketing and Communications for the Irving – Las Colinas Chamber of Commerce. Salinas began her career as a reporter, then editor for The Dallas Morning News, where she covered breaking news, crime, local politics, business, and feature stories. Salinas holds a Bachelor of Arts in journalism with double minors in American politics, law and administration and Spanish from Southern Methodist University (SMU). She is currently pursuing a STEM-designated Master of Business Administration (MBA) from SMU’s Cox School of Business. 

“The EDC Board of Directors was very impressed with Gloria’s expertise and what she brings to Frisco,” said Craig Moen, chairman, Frisco EDC Board of Directors. “We know that she will have an immediate and lasting effect on the great development efforts happening in the city.”    

Salinas succeeds Jason Ford, CEcD, who was promoted to Frisco EDC President in June 2021.

Home to a numerous corporate and regional headquarters, sports and e-sports organizations and entrepreneurial start-ups, Frisco is one of the most desirable locations in the United States for business relocation and business expansion opportunities. For more information about the Frisco EDC, visit

About the Frisco EDC

The Frisco EDC operates as a Texas non-profit corporation and is governed by a seven-member board of directors appointed by the Frisco, Texas City Council. Job number one is facilitating the creation of jobs, as the Frisco EDC’s mission is to improve the economic opportunities and quality of life for all Frisco residents. The Frisco EDC has facilitated major economic development projects, resulting in hundreds of projects and thousands of jobs in the City of Frisco. For more information, visit

Join Our Culture of Unrivaled Performance.