Mission: To improve the economic opportunities and quality of life for all residents of Frisco

Vision: Expand and diversify the local tax base; Create quality job opportunities for all levels of employment; Encourage responsible, diverse growth and development, and; Enhance Frisco’s quality of life as an attractive and desirable place to live, work, play and grow.

Goal: Attract Jobs From Outside The Area
Goal: Retain & Expand Local Businesses
Goal: Improve Product Readiness & Competitiveness
Goal: Enhance Frisco’s Innovation Culture through Entrepreneurship